The Ask

Turn your passion into a career

The New Brunswick College of Craft and Design is full of creative minds, passionate to dig into their artistic aptitudes. Post-secondary school sites can be unwieldy, both to manage and to navigate. NBCCD needed a site that could clearly communicate the schools talented students and staff, while keeping important information easy to find.

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The What

Great design can make all the difference

In collaboration with The Details Design, the NBCCD site is beautifully designed and 100% responsive. While many school websites can be drab information architecture nightmares, the NBCCD site offers a clean interface with several that are adaptive to the content, so that each page communicates with precision.

The How

Lots of programs, interesting people, and important information

Often post-secondary sites bloat because there’s a lot to communicate; between prospective students, current students, staff and alumni, all have unique needs and information flies everywhere. Well, we made sure that information was crafted and visual (it’s a craft and design school, after all). Content collapses, expands, rearranges, filters, floats, scrolls and slides, and it’s all dead easy to manage in backend.

The Where

Students are using their mobile devices for research

When making a decision as big as what school to go to, it needs to be easy to find what you’re looking for: programs, culture, events, forms and finances. It’s an all encompassing consideration for prospective students, and they are researching on their phones and tablets. The NBCCD site is optimized for your different screens with intuitive navigation at the forefront.