Lukas Steinman: interactive communication

Overview: Branding

Eat.Sleep.Puck.

Eat. Sleep. Puck.

Eat. Sleep. Puck. is a collaboration with Ambit on an early concept social media campaign for a premier sports brand. The campaign picked up the slack for the 2012/13 NHL lockout, asking customers how they themselves live hockey. The campaign was edgy, and the branding needed to follow suit. The logo designs I created areREAD ON…

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Ambit

Ambit Logo

Ambit is a creative strategy collaboration- creategy if you will… or maybe strativity is more appropriate. Ambit provides a wide range of highly perspective services that realize that in today’s media landscape, no brand or campaign exists in a single form, focus, or media, but is informed by multiple spheres, relationships, and activators. With socialREAD ON…

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DowGeomatics logo

DowGeomatics Logo

DowGeomatics specializes in GIS and geographical resources mapping in Squamish, British Columbia. The GIS field is booming in BC, and DowGeomatics needed a logo that was eye-catching, approachable, and communicated the companies pure passion for the outdoors. This logo is absolutely full of stories. The mountains hark to an age of discovery, beckoning the viewerREAD ON…

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Endura Energy logo

Endura Energy logo

Endura Energy specializes in commercial-scale rooftop solar systems in Ontario, Canada. As an early adopter in an industry rapidly gathering public attention, Endura needed a brand identity that immediately communicated the sustainability and viability of their product. The logo I developed has an incredible balance and depth thanks its natural inspiration: the mapped path ofREAD ON…

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Mass Nutrition logo

Mass Nutrition logo

Mass Nutrition is a store in Mississauga, Ontario specializing in health food and specialty performance supplements. The intention was for the brand sentiment was to communicate strength without being overly masculine. The logo design is contemporary and conveys notions of sturdiness, stamina and muscle. The M icon is brawny with strong shoulders, and where theREAD ON…

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